Sparklead Knows Growth

Viktoriia Semekha, Data Operations Manager at Sparklead, shares insights on tech-savvy solutions for B2B lead generation and her crucial role in the process.

If you run a digital marketing company in 2024, generating sales-qualified leads is a relevant question, like it or not. It indeed requires a fresh approach and a bit of discussion. Our sales team is sure that traditional methods are no longer enough to stay ahead. The adjective ‘non-template’ takes center stage.

We want to move from 'talking' to showing how we launch cold outreach campaigns with clear examples and outlined steps.

The Sales Manager at Sparklead, Yana Butryk, discusses modern lead generation, sales techniques, and the role of AI tools in the process.

Despite the rise of messaging on LinkedIn, Instagram, Facebook, and other mass media platforms, in 2024, regular B2B email remains the most important tool for lead generation in the context of sales and email marketing campaigns.

Customer segmentation gives you an understanding of your customers by dividing a base into groups with shared characteristics.

Understand Key Industry Concepts in Simple and Clear Words

The lead marketing manager at Sparklead shares valuable insights on marketing efforts in B2B lead generation. Read the interview now.

If you work in modern corporate environment, you must know that securing appointments with potential clients, whether through cold calling, standard outreach, or marketing services, is extremely important for business development and growth.